TYPES OF SURVEYS
Surveys undertaken include
- Customer Satisfaction, Loyalty and Advocacy
- Brand Equity
- Media & Advertising
- Brand and Ad Tracking
- Sales & Marketing Effectiveness
- New Product Design and Development
- Market Segmentation
- Pricing Surveys
- Mystery Shopping
- Feasibility Studies
- Syndicated Surveys
Our research approaches comprise qualitative and quantitative surveys and include personal and telephone interviewing, online surveys, social media research, mystery shopping and Focus Groups, In-depth Interview, Ethnography and other consumer immersion research.