Welcome CAP
Banking & Insurance Travel & Tourism Healthcare IT & Telecoms Advertising, Media & PR Business to Business Automotive & Petroleum

TYPES OF SURVEYS

Surveys undertaken include
  • Customer Satisfaction, Loyalty and Advocacy
  • Brand Equity
  • Media & Advertising
  • Brand and Ad Tracking
  • Sales & Marketing Effectiveness
  • New Product Design and Development
  • Market Segmentation
  • Pricing Surveys
  • Mystery Shopping
  • Feasibility Studies
  • Syndicated Surveys
Our research approaches comprise qualitative and quantitative surveys and include personal and telephone interviewing, online surveys, social media research, mystery shopping and Focus Groups, In-depth Interview, Ethnography and other consumer immersion research.