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ABOUT US

CAP Strategic Research (CAP) provides market research services covering China, Hong Kong, Singapore and other Asia-Pacific countries. We have a successful track record of conducting surveys in Asia based on

  • Many years of living and working in the region
  • In-depth knowledge and experience of specific industry sectors and
  • Providing strategic insights and “actionable” recommendations from senior executives who know your industry, have extensive international experience and - very importantly - have an “understanding of business”.

We have over 25 years experience of conducting research for clients based in China, Asia-Pacific, Europe and the US. With offices in China, Hong Kong and Singapore we are ideally placed to meet your research needs in Asia-Pacific.

We offer the following benefits.

  • We have in-depth knowledge and experience in conducting research in China and Asia-Pacific. Our Directors have lived and worked in China, Hong Kong and Singapore.
  • Our Directors have many years experience of conducting high-level research in the US and Europe as well as China and Asia-Pacific. We have conducted surveys in over 60 countries worldwide. Our clients have included industry leaders such as Microsoft, Apple, Visa, Bausch & Lomb, Singapore Changi Airport, Vodafone, BMW, Pfizer, Mandarin Oriental, Emirates Airline, Shangri-La Hotels, Phillips, Samsung, Rolls-Royce, Diageo and Black & Decker.
  • Our industry experience, local knowledge and “understanding of business” enables us to offer strategic insights and recommendations that add value to research projects undertaken in China and Asia-Pacific.

We conduct Quantitative and Qualitative research, personal and telephone interviewing, online surveys and mystery shopping, Focus Groups, In-depth interviews and other qualitative research.