ADVERTISING, MEDIA & PR
We regularly conduct surveys on media and advertising.
SURVEY EXAMPLES
- Client Satisfaction with Advertising Agencies
- Client Satisfaction with PR Agencies
- Client Satisfaction with Market Research Agencies
- The Effectiveness of Sponsorship & Corporate Hospitality
- The Effectiveness of Exhibitions
- Effectiveness of Online Advertising
- How Asia-Pacific Travel Companies Should Market & Sell to Chinese Luxury Tourists
- Effective Marketing to HNIs
- Improving Salesmens’ Conversion Rates
- Customer Attitudes to Financial Websites
- Effective Ways of Advertising a New Online Bank
- Website User Profiling Survey
CLIENTS
- WPP
- WCRS
- J W Thompson
- Bartle Bogle Hegarty
- Burston-Marsteller
- McCann Erickson
- Ogily & Mather
- Edelman
- Ebookers
- Disney
- CNN
- Hakuhodo
- Financial Times Chinese
TYPES OF SURVEYS
- Customer Satisfaction, Loyalty and Advocacy
- Brand Equity
- Ad Tracking
- Media & Advertising
- Sales & Marketing Effectiveness
- New Product Design & Development
- Market Positioning
- Market Segmentation
- Pricing Surveys
- Mystery Shopping
- Feasibility Studies
- Syndicated Surveys
- Profiling Survey
WHITE PAPERS
